VP of Digital Transformation Resume Example

VP, Digital Transformation · Aethelgard Inc.

New York, NY · 2018 - Present

• Led a 150-person global team to re-architect core e-commerce platforms, increasing conversion rates by 22% and achieving 30% YoY digital revenue growth for three consecutive years.
• Championed the adoption of AI-driven personalization engines, resulting in a 15% uplift in average order value and a 25% reduction in customer churn.
• Orchestrated the digital integration of three acquired companies, consolidating disparate systems and reducing operational costs by $10M annually within 18 months.
• Implemented a comprehensive data governance framework, improving data accuracy by 95% and enabling more precise customer segmentation and targeted marketing campaigns.
• Developed and executed an omnichannel strategy that unified online and in-store experiences, boosting cross-channel sales by 18%.

Director, Digital Products & CX · Sterling Financial Group

New York, NY · 2012 - 2018

• Managed a portfolio of digital products for retail banking, driving a 40% increase in mobile app engagement and a 12% rise in online account openings.
• Directed the complete overhaul of the online banking portal, improving customer satisfaction scores by 20 points and reducing support calls by 15%.
• Introduced agile product development methodologies across 5 product teams, accelerating time-to-market for new features by 35%.
• Developed and launched a new digital wealth management platform, attracting over 50,000 new users and $2B in assets under management within two years.
• Collaborated with data science teams to integrate predictive analytics into customer service, reducing average resolution time by 10% and improving first-call resolution by 8%.

Senior Manager, Digital Strategy · Vanguard Media Group

New York, NY · 2008 - 2012

• Led digital strategy for the company's leading online publication, growing unique visitors by 25% and increasing ad revenue by 18% through optimized content delivery.
• Managed cross-functional teams to launch two new subscription-based digital products, achieving 50,000 paid subscribers within the first year.
• Implemented A/B testing frameworks for website optimization, resulting in a 10% improvement in user retention and engagement metrics.
• Conducted market research and competitive analysis to identify new digital growth opportunities, informing product roadmaps and strategic investments.
• Negotiated partnerships with content distribution platforms, expanding reach by 30% and diversifying revenue streams.

MBA in Digital Business Strategy · Columbia Business School

New York, NY · 2006 - 2008

• Specialization in Technology Management and Marketing
• Recipient of the Dean's Scholarship for Academic Excellence

B.S. in Computer Science · New York University

New York, NY · 2002 - 2006

• Graduated Magna Cum Laude, 3.8 GPA
• Thesis: 'Algorithmic Approaches to Personalized Customer Journeys in E-commerce'

VP, Digital Transformation · Medline Industries, Inc.

Northfield, IL · 2021 - Present

• Orchestrated a comprehensive digital transformation for the supply chain, integrating AI driven forecasting and automation tools, reducing inventory carrying costs by 15% (>$50M annually).
• Led the implementation of a new e-commerce platform that increased online sales conversion rates by 22% and boosted customer retention by 18% within the first year.
• Built and scaled a dedicated digital innovation lab, delivering 4 proof-of-concept projects annually that directly influenced core business strategy and technology investments.
• Managed an annual budget of $30M and a team of 45 professionals, achieving all key performance indicators (KPIs) within fiscal targets.

VP, Technology & Digital Strategy · Walgreens Boots Alliance

Deerfield, IL · 2017 - 2021

• Developed and executed a digital strategy for customer engagement, resulting in a 30% increase in active mobile app users and a 15% uplift in prescription refill adherence.
• Directed the modernization of legacy IT systems, migrating critical applications to a cloud native architecture and decreasing infrastructure costs by $10M over three years.
• Introduced agile methodologies across 7 key technology teams, improving project delivery speed by 25% and increasing team productivity by 20%.
• Collaborated with executive leadership to identify and prioritize digital investment opportunities, directly influencing a $100M annual technology roadmap.

Director, Digital Strategy & Innovation · United Airlines

Chicago, IL · 2013 - 2017

• Spearheaded the development of a company-wide digital strategy roadmap, identifying key initiatives projected to increase online revenue by 25% over three years.
• Launched a new mobile application that achieved 1 million downloads within its first year, significantly enhancing customer engagement and reducing call center volume by 12%.
• Managed a portfolio of digital innovation projects, leading to the successful pilot and integration of new technologies like beacon-based personalized experiences.
• Built and mentored a team of 15 digital strategists and product managers, fostering a culture of rapid prototyping and customer centric design.

Senior Principal Consultant · Slalom Consulting

Chicago, IL · 2007 - 2013

• Led cross-functional teams in the strategic design and implementation of enterprise resource planning (ERP) systems for 5+ Fortune 500 clients, improving operational efficiency by an average of 18%.
• Developed and executed change management strategies for technology adoption, resulting in over 90% user acceptance rates within 3 months post-implementation across key projects.
• Analyzed complex business processes and recommended optimization solutions, reducing client operating costs by an average of $2.5M annually.
• Managed project budgets exceeding $5M, consistently delivering projects 10% under budget and 15% ahead of schedule.

Master of Business Administration · Northwestern University - Kellogg School of Management

Evanston, IL · 2011 - 2013

• Concentration in Strategy and Technology Management
• Dean's List honors (top 15% of class)

Bachelor of Science in Computer Science · University of Illinois Urbana-Champaign

Urbana, IL · 2003 - 2007

• Graduated Cum Laude
• Member of the Phi Kappa Phi Honor Society